Higher Education Advancement Consulting
Drawing on years of marketing and fundraising for institutions including Skidmore College, Grove City College, and Carnegie Mellon University, Wolf Creek Strategies offers consulting for advancement communications, donor relations, and giving programs. We integrate marketing and fundraising into everything - and we help you prepare for and achieve the next level of growth.
Advancement Communications
We work with you to craft community-centered communications to alumni, leadership giving circles, and annual giving campaigns. Integrating digital marketing expertise with years of fundraising and donor relations for colleges and universities uniquely positions us to help you in a variety of ways.
Craft a Communications Plan.
Save yourself the time and get an annual communications plan, calendar, and strategy for the year ahead.
Segmenting, planning, and understanding the strategy behind development communications means your authentic message can shine through and help others feel more connected to your mission and make it simple and easy for your donors to take action.
Using marketing and fundraising best practices, we uplift the visibility of advancement so you can connect more holistically. Equity-centered design-thinking informs our communications where we humbly get curious about your students, their experiences, and how to involve donors in the life of the university.
We value both long, supportive relationships and temporary consulting to help you move through phases of change.
Here’s how we can help you achieve your goals.
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Your marketing and communications need to be lean and integrated for maximum impact.
Our work leverages existing partnerships, assets and initiatives so you can do more with the marketing channels you already have.
We integrate:
Content
Email marketing
Social media
Donor communications
Public relationsWith programmatic initiatives:
Major & Principle Giving
Annual Giving
Events
Capital Campaigns
Donor Relations Strategy -
Grow your donor base, prepare for a competitive grant, or ease the organization through a period of growth.
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We create shared project management for easy visibility and cross communication to save time for energizing, meaningful work.
Partnership program development.
Key relationship management.
Integrating teams.
Documenting shared goals.
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Strategic Planning Sessions
1:1 Skills-building coaching
Meeting facilitation
Alumni and Advancement Website Content
Your website is the front door to your organization. It should be welcoming, clear, compelling, and share enough information to draw your audience in, providing them with answers that help them feel your mission and why they can connect with that mission.
With digital marketing expertise, we offer content overhauls, rewrites, or refreshes to make sure your content is organized, clear, and includes calls to action.
Content marketing is not the same as web design. While your marketing consultant or team may be able to manage your website, if your website is disorganized, confusing, or generally lacking information, you could benefit exponentially from a content marketing overhaul project.
If traditional agencies aren’t your cup of tea, let’s brew something new together. We are a blend of agency and consultancy.